Active NPI 1578515003 Individual Practitioner Male Practitioner

Dr. John E Conto , OD

Optometrist • Milwaukee, WI

✓ Accepts Medicare Assignment

Public Directory Information & Medical Disclaimer

This profile is compiled from official public domain records provided by CMS and the NPPES registry. TRUE-MEDINFO is an independent reference directory and does not provide medical advice, diagnosis, or treatment recommendations. Always consult a licensed medical professional for personal health decisions.

Professional Overview & Biography Verified Profile Summary

Dr. John Conto, OD is a registered Optometrist practitioner in Milwaukee, WI. With approximately 40 years of clinical practice since graduating from Pennsylvania College Of Optometry in 1986, Dr. Conto provides healthcare services at the registered practice location at 925 N 87TH ST.

Dr. Conto maintains professional affiliations with Froedtert Andthe Medical College Of Wisconsin Community Physicians Inc, The Medical College Of Wisconsin Inc and accepts Medicare assignment.

Frequently performed procedures and clinical services include established patient outpatient office visit, established patient complete exam of visual system, photography of content of eyes. Full Medicare procedure pricing transparency rates and service volume details are listed on this profile.

Practice Location & Contact Primary Location

Practice Address

925 N 87th St
The Eye Institute

Milwaukee, WI 532264812

Telephone 4144562020

Fax 4144566300

Associated Practice Facility / Clinic

🏢 Froedtert Memorial Lutheran Hospital, Inc. Facility NPI 1841627015

Medicare Profile & Education

Medical School

Pennsylvania College Of Optometry

Graduation Year

1986

Medicare Assignment

✓ Accepts Assignment

Telehealth Flag

In-Person Only

Specialty Benchmarks & Practice Insights

Comparative analytics for Optometrist in Milwaukee, WI

Senior Veteran Specialist (>20 Yrs)

Practitioner Clinical Experience

40 Yrs +19.6 yrs vs City Avg

City Avg: 20.4 Yrs

State Avg: 21.0 Yrs

Regional Practice Density

58 Specialists

Practicing in Milwaukee, WI (1196 Statewide)

Telehealth Adoption Rate

0.0% Regional Adoption

In-Person Office Visits Only

Medicare Pricing Discount

85.3% Avg Savings

Under CMS Medicare Fee Schedule vs Standard Submitted Charges

Clinical Seniority & Experience Comparison

Dr. Conto (40 Years) 40 Yrs

Milwaukee Specialty Average (20.4 Years) 20.4 Yrs

Performed Procedures & Service Volume

Top Medicare Part B procedures performed by this practitioner

CMS Official Data (2024)

Reporting Year:

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	219	158	$366.00	$90.49
92014 Established patient complete exam of visual system	212	208	$457.00	$71.16
99213 Established patient office or other outpatient visit, typically 15 minutes	159	127	$248.00	$61.25
92285 Photography of content of eyes	52	52	$141.00	$2.69
92133 Imaging of optic nerve	42	41	$184.00	$20.13
92004 New patient complete exam of visual system	41	41	$548.00	$88.52
92134 Imaging of retina	39	35	$177.00	$23.37
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	34	34	$597.00	$123.07
92083 Exam of visual field with extended testing	15	15	$306.00	$25.27
92250 Photography of the retina	11	11	$465.00	$19.45
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	11	11	$594.00	$75.32

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	245	177	$240.97	$61.81
92014 Established patient complete exam of visual system	239	235	$440.13	$72.05
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	169	127	$354.88	$91.66
92134 Imaging of retina	62	58	$172.00	$23.81
92133 Imaging of optic nerve	45	41	$178.89	$20.55
92004 New patient complete exam of visual system	43	43	$532.00	$88.44
92285 Photography of content of eyes	36	35	$137.00	$2.74
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	27	27	$580.00	$124.94
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	21	21	$577.00	$77.22

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	344	205	$234.00	$63.55
92014 Established patient complete exam of visual system	275	273	$259.00	$73.62
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	106	89	$345.00	$93.51
92285 Photography of content of eyes	48	48	$133.00	$2.80
92134 Imaging of retina	39	38	$167.00	$24.36
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	34	34	$563.00	$128.11
92004 New patient complete exam of visual system	33	33	$323.00	$92.50
92133 Imaging of optic nerve	33	32	$174.00	$21.10
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	19	19	$560.00	$78.69

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	424	219	$227.00	$64.17
92014 Established patient complete exam of visual system	336	332	$251.00	$74.77
92134 Imaging of retina	57	54	$162.00	$24.62
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	54	53	$335.00	$95.91
92285 Photography of content of eyes	51	51	$129.00	$2.85
92133 Imaging of optic nerve	46	44	$169.00	$21.40
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	35	35	$544.00	$79.77
92004 New patient complete exam of visual system	33	33	$314.00	$94.10
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	22	22	$547.00	$130.30
68761 Closure of tear duct opening using plug	20	16	$1498.85	$142.87
92083 Exam of visual field with extended testing	15	14	$280.00	$26.53
99212 Established patient office or other outpatient visit with straightforward medical decision making, if using time, 10 minutes or more	12	12	$174.00	$34.67

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	377	209	$220.00	$49.44
92014 Established patient complete exam of visual system	297	292	$244.00	$78.12
92285 Photography of content of eyes	42	41	$125.00	$2.97
92134 Imaging of retina	41	40	$157.00	$25.23
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	28	28	$357.79	$77.43
92004 New patient complete exam of visual system	27	27	$305.00	$97.89
68761 Closure of tear duct opening using plug	21	16	$1833.29	$168.13
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	19	19	$373.00	$73.44
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	16	16	$531.00	$125.35
92133 Imaging of optic nerve	15	15	$164.00	$22.28
99212 Established patient office or other outpatient visit with straightforward medical decision making, if using time, 10 minutes or more	14	13	$169.00	$25.04
92083 Exam of visual field with extended testing	12	12	$272.00	$27.68

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	476	260	$213.79	$49.07
92014 Established patient complete exam of visual system	377	376	$236.47	$78.15
92004 New patient complete exam of visual system	53	53	$294.83	$98.10
92285 Photography of content of eyes	43	43	$120.86	$2.95
92134 Imaging of retina	32	32	$151.56	$25.62
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	29	29	$362.00	$71.36
99212 Established patient office or other outpatient visit with straightforward medical decision making, if using time, 10 minutes or more	26	26	$164.00	$24.22
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	25	24	$316.00	$76.59
92133 Imaging of optic nerve	22	21	$158.68	$22.10
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	17	17	$514.59	$124.55
68761 Closure of tear duct opening using plug	13	11	$1541.69	$156.11
92083 Exam of visual field with extended testing	12	12	$264.00	$27.77

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	421	248	$204.00	$49.06
92014 Established patient complete exam of visual system	372	365	$217.00	$77.39
92004 New patient complete exam of visual system	77	77	$265.00	$96.16
92134 Imaging of retina	38	38	$145.00	$25.63
92133 Imaging of optic nerve	29	28	$152.00	$21.43
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	25	25	$317.16	$71.19
92083 Exam of visual field with extended testing	25	25	$252.00	$26.55
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	25	24	$301.00	$75.49
99212 Established patient office or other outpatient visit with straightforward medical decision making, if using time, 10 minutes or more	16	16	$150.00	$24.33
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	14	14	$456.43	$123.30
68761 Closure of tear duct opening using plug	11	11	$801.82	$154.81

HCPCS Code & Description	Services	Patients	Submitted Charge	Medicare Allowed
99213 Established patient office or other outpatient visit, typically 15 minutes	401	232	$194.00	$48.71
92014 Established patient complete exam of visual system	380	376	$217.00	$77.77
92004 New patient complete exam of visual system	123	123	$265.00	$97.50
92134 Imaging of retina	48	48	$138.00	$24.41
92083 Exam of visual field with extended testing	35	33	$240.00	$27.31
99214 Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more	27	26	$287.00	$75.57
92133 Imaging of optic nerve	27	26	$145.00	$22.09
99203 New patient office or other outpatient visit with low level of medical decision making, if using time, 30 minutes or more	22	22	$287.00	$72.83
99212 Established patient office or other outpatient visit with straightforward medical decision making, if using time, 10 minutes or more	15	15	$140.00	$24.39
99204 New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more	13	13	$409.00	$123.95

Medical Specialties & State Licenses

Optometrist Primary Specialty

NUCC Taxonomy Code: 152W00000X

State License WI 2917

Doctors of optometry (ODs) are the primary health care professionals for the eye. Optometrists examine, diagnose, treat, and manage diseases, injuries, and disorders of the visual system, the eye, and associated structures as well as identify related systemic conditions affecting the eye. An optometrist has completed pre-professional undergraduate education in a college or university and four years of professional education at a college of optometry, leading to the doctor of optometry (O.D.) degree. Some optometrists complete an optional residency in a specific area of practice. Optometrists are eye health care professionals state-licensed to diagnose and treat diseases and disorders of the eye and visual system.

Additional State Medicaid & Healthcare Payer Identifiers

Medicaid State Provider ID

1578515003 (WI)

Commercial Insurance / Payer ID Humana

039906261Z

Hospital & Practice Group Affiliations

The Medical College Of Wisconsin Inc

8701 Watertown Plank Rd, Milwaukee, WI 532263548

Phone: 4148053666

Froedtert Andthe Medical College Of Wisconsin Community Physicians Inc

1700 W Paradise Dr, West Bend, WI 530959795

Phone: 2623343451

Froedtert Andthe Medical College Of Wisconsin Community Physicians Inc

W168n11237 Western Ave, Germantown, WI 530223239

Phone: 2622535060

The Medical College Of Wisconsin Inc

8701 W Watertown Plank, Milwaukee, WI 532263548

Phone: 4148053666

Practice Associates & Co-Workers

Healthcare professionals and specialists practicing at this location or sharing practice phone/fax

18 Associated Practitioners

Dr. Baseer Ahmad , MD

Ophthalmology

NPI 1114160918

Doctor of Medicine (M.D.)

Dr. Sang Hong , MD

Ophthalmology - Ophthalmic Plastic and Reconstructive Surgery

NPI 1124079959

Doctor of Medicine (M.D.)

Dr. Judy Hoggatt , MD

Ophthalmology

NPI 1164592291

Doctor of Medicine (M.D.)

Dr. William Wirostko , MD

Ophthalmology

NPI 1255383733

Doctor of Medicine (M.D.)

Dr. Dale Heuer , MD

Ophthalmology

NPI 1336190164

Doctor of Medicine (M.D.)

Dr. David Dueker , MD

Ophthalmology

NPI 1417049222

Doctor of Medicine (M.D.)

Career & Practice History Timeline

Chronological log of verified NPI updates, location relocations, credentials, and registry changes

6 Historical Events

✅

NPI Profile Active March 13, 2013

NPI status registered as active in NPPES database

📍

Updated Practice Location March 13, 2013

Registered at 925 N 87TH ST, THE EYE INSTITUTE, MILWAUKEE, WI 532264812 (Tel: 4144562020)

📍

Updated Business Mailing Address March 13, 2013

Registered at 925 N 87TH ST, THE EYE INSTITUTE, MILWAUKEE, WI 532264812 (Tel: 4144562020)

👤

Provider Name / Credentials Updated March 13, 2013

Recorded as JOHN CONTO, OD

🎓

Medical Taxonomy / Specialty Registered (Primary Specialty) March 13, 2013

Optometrist (License #2917 in WI)

🟢

Initial NPI Registration & Enumeration May 16, 2006

First registered as active Individual Practitioner in NPPES Database.

Patient & Community Reviews

Verified patient ratings, medical care experiences, and facility photos

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NPI Administrative Meta

NPI Number: 1578515003

Entity Type:

Individual Provider Physician, Nurse Practitioner, or Solo Healthcare Professional (Type 1 NPI)

Enumeration Date: May 16, 2006

Last Update: March 13, 2013

Sole Proprietor: No

Update or Correct Profile

Mailing Address

925 N 87th St, The Eye Institute

Milwaukee, WI 532264812

Phone: 4144562020

Public Domain Record This profile contains public domain information published by CMS and NPPES under the Freedom of Information Act (FOIA).

⚠️ Medical Disclaimer

This directory listing is for informational purposes only and does not constitute medical advice, diagnosis, or physician endorsement. If you are experiencing a medical emergency, please call 911 immediately.